BoyRio

Front view of the boyRio Brazilian jock brief- coming this month to a store and website near you!

BoyRio The Count Down is on.

Here are two photos of a very hot guy wearing a Brazilian jock brief- the front is like a brief and the back is like a jock. These hot photos wear taken by  Wander Aguiar  www.wanderaguiar.com.

The count down is on for the underwear Launch,on September 18th,the store launch party is coming up in san diego on the 24th September.

For more information on boyrio.com

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BoyRio

BoyRio—best known for its Brazilian-inspired men’s swimwear—will debut its first men’s underwear collection at the upcoming CurveNV. The four total styles run in sizes S through L and retail for approximately $16 to $26. The collection is set to hit stores in late fall/early winter 2009. In addition to preexisting retail clients, who include Skivvies in Dallas and Austin, Tex. and Therapy in Miami, Fl., David Laing, president of the company, stated: “We are confident we will attract more retailers at the upcoming Curve Expo.”

Laing reported that the underwear designs—which include a Jock Strap brief, a square cut, a classic full brief and a “sexy extreme” low-cut brief—are based on the brand’s best-selling swimwear silhouettes. “We feel that it is a natural evolution of our brand using the classic Brazilian silhouettes of our swimwear as inspiration and creating a line of underwear that our customers can wear all year long,” he said. “Also, our unique Brazilian cuts really focus on an excellent and flattering fit for the male body.”

He added that the company has steered clear of oversized pouches, enhancement “rings” and padding, and “overly exuberant” colors and prints in designing the underwear line.

Dave Richardson, co-owner of Skivvies, expects that his store will pick up the underwear line. “We have carried [BoyRio’s] swimsuits quite successfully for a while now, so I believe we will pick up the underwear as our customers will expect us to carry it,” he said. “We sell quite a bit of their merchandise. The styling is sporty and a bit fashion-forward, which appeals [particularly] to the younger guys from their early 20s to mid-30s.”

BoyRio will also show its newest swimwear collection at Curve, which retail for $40 to $65 and come in sizes S through L. Laing named shades of red, white, black, as well as color-blocking patterns, as seen in the collection, which will hit stores in late fall/early winter.

For further information, call BoyRio’s Phoenix, Ariz. offices: (602) 493-0416, or e-mail Laing at Dave@BoyRio.com.

BoyRio- Underwear Launch

Boy Rio are Launching their new Underwear 18th September.

we have been sent two of their new products, so watch this space for the Underwear review…

You will love their new collection.

BoyRio- Online Underwear launch

Boy Rio are Launching their new Underwear 18th September.

we have been sent two of their new products, so watch this space for the Underwear review…

You will love their new collection.

BoyRio.

To check out more of this fantastic range  go to www.boyrio.com

Watch this space for our underwear and swimwear review……..

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BoyRio – Feel Good Inside and Out.

BoyRio® is a company dedicated to provide men’s swimwear and active wear made from the highest quality materials reflecting style and sophistication. BoyRio ® combines the fresh “boy next door” look with the carefree style of the “boy from Ipanema beach”  to create comfortable, stylish, and body flattering products.

Their  collection embodies the youthful spirit and energy of Rio de Janeiro and our swimwear is proudly made near the shores of Rio’s famous beaches of Ipanema and Copacabana.

We are proud to offer our consumers a distinctive line of swimwear and active wear that complements the male physique without being overly revealing. At boyRio®, we aim to offer our consumers a high quality swim or brief product that promotes their unique style, active lifestyle, and self-confidenc

Check out BoyRio at undertrunks.com who are the premier destination in Europe.

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Also you will find their hot products on http://www.boyrio.com/

Watch our for our product review , coming soon….