The Great Beachwear Debate : Speedos or Shorts ?

Daniel Craig has a lot to answer for. Thanks to the now infamous 30 second scene in Casino Royal where 007 emerges from the sea in the shortest of short blue trunks, with bulging muscles, toned within an inch of his life. He has single-handedly raised the bar of female expectations about the male physique. Ronaldo and Beckham have since jumped on the bandwagon, having both fronted campaigns for Armani’s range of skimpy underwear.

If you’re beach bound this summer here’s a guide to all that’s fashionable this season when it comes to bearing leg or more…

Affectionately referred to as ‘budgie smugglers’ and ‘slug huggers’ the speedo is the shortest of briefs. Not for the faint hearted, speedos great advantage is they are quick-drying, smooth to touch and allow for an all over tan. This season Dolce & Gabbana, Diesel and Aussiebum are all favouring the speedo-style brief. This fashion infusion moves away from the plain, block colours associated with traditional Speedos, adding different colour combinations and prints to the mix. To be quite frank, unless you spend hours with regular gym sessions sculpting your body, best to avoid speedos at all costs. If you reckon you’ve got the bod for them, then go for it!

Squeezing yourself into some hipster-style trunks a la Daniel Craig is unlikely to have quite the same effect as 007. That said sales of short shorts have rocketed this year with some fashion experts suggesting that as men’s swimwear gets shorter, it bodes well for economic growth. Whether this be true or not, to pull off wearing this slightly racier style of shorts, you need to wear them with confidence. The ‘League Brief 10’ range by Aussiebum is a sure winner when it comes to this style. Boxer-style briefs are perhaps the more ego-friendly less fitted variety of short shorts.

Forget baggy Bermuda shorts, this season board shorts go preppy with somewhat of a 60s feel with key styles including check patterns, pocket detailing and strong bold colours. In contrast to preppy, geometric prints are also very popular and create a very eye-catching look. This style is all about looking relaxed and laid-back at the beach or chilling out in town. Shorter guys should beware of oversized shorts as these will make you look even shorter.

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XTG cat woman shorts…


pikante Underwear

The all new spring/summer collection is now available at web site! It’s not often a brand starts over from scratch with newer and better products, but Pikante doesn’t follow normal standards.  New styles include ring thongs, lace up trunks and slim cut briefs

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Tribe Underwear and Swimwear

Launched in July 2008, 100% Australian made TRIBE Underwear and our newly launched TRIBE Swimwear has quickly earned a reputation for its innovative and stylish designs in the competitive market of Men’s Underwear and Swimwear, and global attention for being ‘Funky, Sexy, Fun’

Product reviews and customer feedback have been amazingly positive with guys looking for a new level of sophistication and style in their Underwear and Swimwear.

After an incredibly positive first year, we now supply TRIBE Underwear and TRIBE Swimwear to select stores around Australia and ship our products to customers all over the Also available from a Irish online site

Alexander McQueen Underwear to be Released in June

After the sudden and tragic death of the designer Lee McQueen last month, there has been mounting speculation over the future of the Alexander McQueen brand.

It’s comforting news then, that business appears to be continuing as usual: the label has just launched its first men’s underwear collection for autumn/winter 2010.

Basic boxers shorts will retail for €41.21.A percentage of the launch collection’s profits will be donated to various AIDS charities.

Vanity Fair’s World Cup Cover. Top Soccer Stars in their smalls!

Vanity Fair has done it again!

The famous magazine has struck gold by convincing photographer superstar, Annie Leibowitz, to shoot some of the best and the hottest soccer stars in the world in connection with the 2010 Football (soccer) world cup in South Africa.

Did I mention that these soccer stars are wearing nothing but flag underwear in the colors of the country each of them represents?

This will be the Vanity Fair World Cup Cover for the June 2010 issue….